Case in point: A University of Miami
study found that fully ONE-THIRD of the
students it studied could not identify
the Pacific Ocean, the largest body of
water on Earth.
Another survey of 5,000 U.S. high school students found that 25 per cent living in Dallas couldn’t name the country that borders the U.S. on the south. In the same survey, 45 per cent of those in Baltimore couldn’t shade in the area representing the USA on a map.
"What’s a map?"
In another survey, one student said he couldn’t begin to
answer the questions. "What’s a map?" he asked. Seriously.
Another survey of adults between ages 18 and 24 found that
nearly one-third could not locate Louisiana, where Hurricane
Katrina hit. Six in 10 could not find Iraq on a Middle East map,
where the U.S. has been at war for five years.
Folks, these are your readers – or future readers. Does your book over-
estimate their geographic knowledge?
Now . . . before you start berating America’s educational
system . . . let me ask you this:
As the author of a book or the publisher of a book, what are
you doing about it? A custom map is all it takes to change this.
Why a map matters to you
You know, survey after survey has shown that a book with maps keyed to the text - especially non-fiction books.
· Attracts more readers (make that book buyers).
· Increases understanding of the book’s text.
· Brings readers back for more, it enhances the
· readers loyalty for the author’s NEXT book.
Unless you’re a coffee table author writing captions for pictures that are each “worth a thousand words”, a map for a book doesn’t need to be arty.
Unless you’re trying to attract attention in your book, it doesn’t
need to be colorful.
What your book needs
What it needs to be is:
Chock-full of information.
Content. Content. Content.
Full of geographic information
that relates to author’s text.
What I provide is good, readable, solid, reliable geographic information – mostly black and white custom maps.
For books, for ads, for brochures, for newspapers and magazines, for infographics.
If your book even MENTIONS places that your readers should know about, I’m sorry to tell you this: Without maps, you have a problem.
This website’s goal is to provide solutions for your problems.
Please visit my pages to learn how I can help.

P.S. If you want to know why your readers don’t know geography, see my blog.